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Search resuls for: "Jp Mangalindan"


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☆ Why YouTube subscriber counts have become an unreliable 'vanity metric' in the era of short video
  + stars: | 2023-03-22 | by ( Amanda Perelli | Marta Biino | Sydney Bradley | ) www.businessinsider.com   time to read: +8 min
The YouTube subscriber count has quickly become an outdated relic. YouTube shorts has lowered the barrier to entry, making it easier to gain subscribers. "Especially in the world of short-form content, where your viewers are one swipe away from moving onto someone else." Nearly every social platform, from YouTube to Facebook to TikTok, is still working to crack the code for monetizing short-form video well with advertising. Short-form video ad spending worldwide for 2022 to 2028, via Insider Intelligence.
☆ Fans want a popular TikToker to replace 'Rick and Morty' co-founder Justin Roiland in 'Adult Swim' series
  + stars: | 2023-01-26 | by ( Mara Leighton | ) www.businessinsider.com   time to read: +5 min
Fans are lobbying for TikTok creator Sean Dorrough to replace Justin Roiland in 'Rick and Morty.' Fans have flooded Dorrough's accounts, tagging Adult Swim and leaving comments like "Replace Justin for Rick and Morty," and "Any calls from Adult Swim yet?" Dorrough told Insider he'd reached out to Roiland about a year ago after noticing an interview in which Roiland mentioned Dorrough's impressions. And, Dorrough told Insider, it's why he doesn't "dub a lot of cartoons." As a spokesperson previously told Insider, "Adult Swim has ended its association with Justin Roiland."
☆ 8 OnlyFans creators explain how much money they make in a year
  + stars: | 2023-01-01 | by ( Jp Mangalindan | Madeline Berg | Marta Biino | ) www.businessinsider.com   time to read: +1 min
OnlyFans can be lucrative, particularly for adult creators who effectively leverage the platform. OnlyFans creators can earn money several ways, from subscriptions to texting. The subscription platform OnlyFans has proven lucrative for many adult creators who have learned how to effectively leverage it to post and promote their content. OnlyFans creators can earn money several ways on the platform, including paid subscriptions, pre-made photos and videos, personalized photos and videos, and texting services. Several OnlyFans creators Insider spoke with in recent months had become millionaires from the platform.
☆ 26 YouTube creators reveal how much they get paid per month for their videos
  + stars: | 2022-12-25 | by ( Amanda Perelli | Sydney Bradley | Marta Biino | ) www.businessinsider.com   time to read: +2 min
Creators who are a part of YouTube's Partner Program can monetize their YouTube videos with ads. These ads earn a certain rate based on viewer demographics and the type of content made. Each month, YouTube creators earn money off the ads that play in their videos. To start earning money from YouTube, creators must have at least 1,000 subscribers and 4,000 watch hours in the past year. Insider spoke with 26 YouTube creators about how much money each of them earned in a month from the platform.
☆ Layoffs continue to rattle creator economy companies. Here are 24 that have cut staff this year.
  + stars: | 2022-12-06 | by ( Sydney Bradley | Amanda Perelli | Geoff Weiss | ) www.businessinsider.com   time to read: +3 min
Insider is keeping tabs on which creator economy companies are cutting back on staff. For more than a year, the creator economy was a red-hot industry flowing with new players, big deals, and massive investments. According to Crunchbase, funding for VC-backed creator economy startups topped $939 million in 2021. Those sunny days are coming to a halt, however, as creator economy startups grapple with a looming recession. Here are 24 creator economy companies that have laid off staff, as of December 2022:Note: Companies are listed in order of when layoffs occurred, with the most recent first.
☆ 24 Roblox leaders who creators, developers, and influencers should know
  + stars: | 2022-11-28 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +4 min
Insider identified 24 employees at Roblox that creators and influencer-industry insiders should know. The goal: create new experiences for the rapidly evolving Roblox platform, which Clemens had already developed for. For this list, Insider asked Roblox and creators who the most helpful people to know at Roblox are. The insiders identified employees who make significant contributions to the Roblox creator ecosystem or regularly work with Roblox creators and their teams. Here are 24 power players at Roblox who work with creators and leaders in the influencer industry, listed alphabetically:
☆ LinkedIn ghostwriters say demand for their services has surged in recent months, with some making up to $12,700 for 16 posts
  + stars: | 2022-11-10 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +5 min
LinkedIn ghostwriters told Insider they had seen a surge in demand for their services this year. LinkedIn ghostwriters say they've seen demand for their services surge higher in the months since Insider first reported on the rapidly growing trend this spring. Horstmeyer partly attributed the increased interest in her services to heightened awareness around LinkedIn ghostwriting as a practice. Pricing for LinkedIn ghostwriting services varies widely, although generally ranges from $2,500 to $10,000 a month. Holly Crawshaw, another Atlanta-based writer who splits her time between ghostwriting LinkedIn content and manuscripts, said she has also seen demand for Linkedin ghostwriting soar in 2022.
☆ Meta, Cameo, and Twitter are 3 of the latest creator economy companies to be hit with layoffs. Here are 22 that have cut staff recently.
  + stars: | 2022-11-10 | by ( Sydney Bradley | Amanda Perelli | Geoff Weiss | ) www.businessinsider.com   time to read: +2 min
Insider is keeping tabs on which creator economy companies are cutting back on staff. For more than a year, the creator economy was a red-hot industry flowing with new players, big deals, and massive investments. According to Crunchbase, funding for VC-backed creator economy startups topped $939 million in 2021. These sunny days are coming to a halt, however, as creator economy startups grapple with a looming recession. As the creator economy responds to the changing markets, Insider is keeping track of which companies are laying off staffers.
☆ How an OnlyFans model has earned over $1 million with 1,000 fans
  + stars: | 2022-11-07 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +3 min
Jade Nicole joined OnlyFans in April 2019, encouraged by other women joining the platform. Nicole earned her first $1 million on OnlyFans in June 2022, 26 months after joining the platform. The OnlyFans creator at one time tried offering a free trial method, which emphasized gaining fans. But eventually she settled on a higher pricing model based on other OnlyFans creators' pricing schemes. For $700 a month, fans of Nicole can purchase a VIP package that includes daily texting, among other perks.
☆ How an OnlyFans creator has made over $1 million with 1,000 fans
  + stars: | 2022-11-01 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +3 min
Nicole earned her first $1 million on OnlyFans in June 2022, 26 months after joining the platform. The OnlyFans creator at one time tried offering a free trial method, which emphasized gaining fans. But eventually she settled on a higher pricing model based on other OnlyFans creators' pricing schemes. For $700 a month, fans of Nicole can purchase a VIP package that includes daily texting, among other perks. Emphasizing quality over quantity in the longer-term has worked for the OnlyFans creator, who crossed the $1 million mark this June, 26 months after she started posting.
☆ How an OnlyFans star built his income to nearly $300,000 a year with one flat subscription fee
  + stars: | 2022-10-31 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +4 min
The OnlyFans creator earns about $25,000 a month and is on track to earn about $300,000 in 2022. When Teddy Bear, who uses an alias for privacy reasons, joined OnlyFans in January 2017, he was disillusioned by the demands of the adult film industry. The OnlyFans creator decided to charge one flat subscription fee of $9.99 a month — a figure motivated by Netflix's streaming prices at the time — which gives subscribers access to all of his photos and videos. The OnlyFans creator also tinkered with his content strategy. To capture his content, Bear has invested roughly $12,000 in equipment, including four studio lights, four iPhones, as well as an iMac, MacBook Pro, and iPad Pro.
☆ Snapchat has reduced the amount of money it's paying to creators from its Spotlight fund — again
  + stars: | 2022-10-27 | by ( Dan Whateley | Amanda Perelli | Jp Mangalindan | ) www.businessinsider.com   time to read: +7 min
Snapchat has reduced the size of its creator fund for its short-video feature Spotlight. Snapchat has once again lowered the total amount it's paying to creators who use its short-video feature Spotlight. Two other Snapchat creators similarly told Insider they saw drops in their Spotlight payments in this year and that Spotlight is less lucrative than it was when it first launched in November 2020. Snapchat doesn't say exactly how it decides which creators get paid from the Spotlight fund. Snapchat's move to reduce its Spotlight fund comes at a perilous moment for Snap.
☆ 14 Snap staffers driving its creator economy efforts, according to industry insiders
  + stars: | 2022-10-27 | by ( Jp Mangalindan | Geoff Weiss | ) www.businessinsider.com   time to read: +2 min
Insider identified 14 employees at Snap that creators and influencer-industry insiders should know. Snap employees frequently offer her guidance and access to resources. For this list, Insider asked Snap, creators, and creator studios who the most helpful people to know at Snap are. The insiders identified employees who make significant contributions to the Snap creator ecosystem or regularly work with Snap creators and their teams. Here are 14 power players at Snap who work with creators and leaders in the influencer industry, listed alphabetically:
☆ How Much Money an OnlyFans Star in the Top 0.1% Earns in a Year
  + stars: | 2022-10-27 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +3 min
Morgan Kitty joined OnlyFans in November 2019, encouraged by the success of other OnlyFans creators. Kitty earned her first $1 million on OnlyFans in May 2022, 18 months after she joined the platform. "I hadn't done webcamming or anything like that before," said Morgan, who was encouraged by the success of other OnlyFans creators. The creator also began actively promoting her OnlyFans account on her Twitter account, which she created in January 2014, as well as on TikTok. Read more about how Morgan and three other OnlyFans creators made their first $1 million on OnlyFans.
☆ An OnlyFans star explains how she made her first $1 million and the strategies she uses to grow her business
  + stars: | 2022-10-25 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +3 min
Candice Kloss joined OnlyFans in 2020 after learning her friends were successful on the platform. Kloss earned her first $1 million on OnlyFans in June 2022, 23 months after joining the platform. Kloss became much more consistent about posting content and messaging her subscribers, which she found to be key to keeping up engagement. The OnlyFans creator had previously posted photos and videos sporadically, but she started posting a unique picture on her wall every hour. Read more about how Kloss and three other OnlyFans creators made their first $1 million on OnlyFans.
☆ Meet the tech influencers who LinkedIn is paying to be part of its second creator accelerator program
  + stars: | 2022-10-24 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +4 min
LinkedIn recently launched its second paid creator accelerator program for tech influencers. The second accelerator program plans to offer more networking opportunities and content analytics. LinkedIn has chosen 120 influencers to be part of its second US creator accelerator program, which offers financial grants, as well as access to workshops, coaches, and resources. "We really wanted to home in on creators within that space," said LinkedIn senior creator manager Jessica Oliveira, who added that technology is the number one industry for content creators on the platform. Based on feedback from participants in LinkedIn's first US creator accelerator program, the program plans on offering more content analytics features to show how creators' content performs over time, as well as more networking opportunities for creators.
☆ How I made my first $1 million on OnlyFans: 4 creators explain how they built their businesses on the platform
  + stars: | 2022-10-24 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +1 min
Some OnlyFans creators have become multimillionaires since joining the platform. Four successful OnlyFans creators shared with Insider how they made their first $1 million. Once OnlyFans creators figure out how to monetize their accounts through subscriptions, photos, videos, and messaging, the upside can be massive. A number of successful OnlyFans creators — who largely create adult content — have become multimillionaires, even after the platform's 20% cut. Insider spoke with four OnlyFans creators who shared how they earned their first $1 million on the platform.
☆ A pro pitch deck designer explains 5 key strategies to help you raise money and promote new businesses
  + stars: | 2022-10-24 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +5 min
But after trying her hand at acting — and quickly becoming disillusioned with the industry — she decided that the money in pitch decks was too good to turn down. "I didn't even know people [created pitch decks] professionally," said Williams, who got into the industry through a business connection. Designing a pitch deck requires a balance of creative design and business acumen, she said. The deck's font really matters. It's also key that the font in a pitch deck aligns with the branding on a website.
☆ How 4 OnlyFans creators made their first $1 million on the platform
  + stars: | 2022-10-21 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +1 min
Some OnlyFans creators have become multimillionaires since joining the platform. Four successful OnlyFans creators shared with Insider how they made their first $1 million. Once OnlyFans creators figure out how to monetize their accounts through subscriptions, photos, videos, and messaging, the upside can be massive. A number of successful OnlyFans creators — who largely create adult content — have become multimillionaires, even after the platform's 20% cut. Insider spoke with four OnlyFans creators who shared how they earned their first $1 million on the platform.
☆ How a fly-fishing Instagram account grew into a digital media company on track to make over $1 million in revenue in 2022
  + stars: | 2022-10-18 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +4 min
Jared Zissu began an Instagram account about fly fishing in 2012 that now has over 293,000 followers. He also leverages his fly-fishing site and digital marketing agency to sell brands ad bundles. While Zissu initially posted some pictures on his personal Instagram account during his freshman year, he started a dedicated Instagram account (@Flylords) that July. Financed initially by capital from sponsorships for the Flylords Instagram account, Flylords Mag is a news site with original videos, photos, and articles. "We love telling stories about people in places we love and driving emotion through our content," Zissu said.
☆ Twitch execs say backlash to the platform's streamer pay changes is overblown, but top creators are still upset: 'It's a big deal'
  + stars: | 2022-10-12 | by ( Tanya Chen | Jp Mangalindan | Geoff Weiss | ) www.businessinsider.com   time to read: +7 min
Twitch's September announcement that it will cut creators' revenue share spawned heated backlash. "There's, yes, angst and there's a lot of noise about [revenue share] right now," said Scott. "You take the streamer rev share and you add on the Prime earning," Minton said. "It's not an easy concept to understand, but in totality, we're effectively paying a 65% rev share, if you include Prime." "The rev share split change will only make a small dent in their journey to boost profitability.
☆ 5 strategies on how to create a pitch deck from a designer who earns up to $200 an hour making decks for companies like NASA, Equinox, Gap, and the Discovery Channel
  + stars: | 2022-10-11 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +5 min
Williams offered five strategies on how to get the most out of pitch decks. But after trying her hand at acting — and quickly becoming disillusioned with the industry — she decided that the money in pitch decks was too good to turn down. "I didn't even know people [created pitch decks] professionally," said Williams, who got into the industry through a business connection. Designing a pitch deck requires a balance of creative design and business acumen, she said. The deck's font really matters.
☆ A 19-year-old Roblox creator who's designed hundreds of games for the platform shares how much he makes in a month
  + stars: | 2022-10-10 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +4 min
One of his more recent games, "Obby Creator," earns him up to $20,000 a month. Two years later, at the age of 11, Girdler constructed one of his first Roblox games, called "Two Player Secret Hideout Tycoon." "Obby Creator" has been played nearly 250 million times, according to Roblox, and currently brings in Girdler between $15,000 and $20,000 a month. The Roblox creator also employs his mother and pays her between $1,000 and $1,500 a month to moderate content that users generate and put in "Obby Creator." Girdler said he's eager to work on something new after spending the last three years working on creative updates for "Obby Creator."
☆ A YouTube painter with 100K subscribers explains how much she earns in a month from 5 income streams
  + stars: | 2022-09-28 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +4 min
Rodriguez started her YouTube channel in May 2020 to serve as an outlet for her artistic pursuits. As Rodriguez published more YouTube videos, to the tune of twice a month, the viewers kept coming. (Her YouTube channel has more than 107,000 subscribers in all.) Insider verified Rodriguez's monthly earnings via documentation provided by the YouTube creator. The YouTube creator would also like to offer an online course and explore the possibility of a book.
☆ How a social-media consultant turned his newsletter side hustle into a business on track to earn about $200,000 in revenue this year
  + stars: | 2022-09-28 | by ( Jp Mangalindan | ) www.businessinsider.com   time to read: +4 min
Social-media consultant Matt Navarra launched the Geekout newsletter in June 2020. The newsletter in on pace to earn about $200,000 in 2022, based on documentation provided to Insider. With nearly 22,000 readers currently, the Geekout newsletter derives its revenue from paid sponsorships and advertising. The Geekout newsletter is on track to generate about $200,000 in revenue in 2022, based on monthly earnings. Navarra said building out the Geekout newsletter has been a demanding entrepreneurial process, but ultimately a rewarding one.
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